The Ultimate Guide to the Coffee Shop Industry
by Aaron Allen
Restaurant Consultant, Speaker & Industry Analyst
Aaron Allen & Associates
The global coffee industry has a total addressable market of more than $400 billion (annual sales). Of that, about $8 in every $10 are spent in Coffee Away From Home (coffee shops, kiosks, vending machines, etc.)
The United States coffee industry reaches $85 billion in annual sales — 20% of the global coffee market. The coffee shop industry is the third largest restaurant category in the U.S., with 11% of sales among the largest 200 chains and growing significantly faster than the two leading categories (LSR Burger and Full-Service Restaurants).
The coffee industry is forecasted to grow at mid-single digit rates for the next few years and growth is expected to be faster in international markets than in the U.S.